Book News reviews Zimmerman Lehman book Boards That Love Fundraising

Reference & Research Book News vol. 19 no. 3

August 2004

Zimmerman, a fundraising specialist, and Lehman, a lawyer and executive coach, offer a guide for board members of all levels of experience. The guide explains the board structure and its impact on raising money, outlines concepts that will empower board members to ask for money effectively and fearlessly, and describes various methods nonprofits use to raise money and the board's role in each area. The various steps of planning, staffing, evaluation, and working with consultants are outlined. Numerous exercises give board members practice in areas including sales pitches, record keeping, press coverage, direct mail, and online fundraising.

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Paperback, 128 pages, February 2004, Jossey-Bass
US $28.00, ISBN: 0-7879-6812-9

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